Understanding Your Supplier Performance Stats

Your company profile shows buyers a set of real, calculated performance stats. Here's what each one means and how to improve it.

Response time

The average time between a buyer's chat message and your reply. Calculated from actual message timestamps — not something you can set manually. Faster responses build trust with buyers deciding whether to work with you.

Response rate

Of the conversations buyers have started with you, what percentage got at least one reply. If a buyer messages and never hears back, it drags this number down — check your Inbox regularly to keep this high.

On-time dispatch rate

Of your delivered orders, what percentage were delivered within your stated lead time for that quantity. This is based on the lead times you set on each product listing, so keeping those realistic (rather than overly optimistic) actually helps this number reflect well on you.

Store rating

Your average rating from verified buyer reviews, shown with the total review count.

Reorder rate

Of buyers who've completed an order with you, what percentage came back and ordered again. A strong signal of buyer satisfaction that a single review can't capture as well.

Orders delivered

Of all paid orders placed with you, what percentage were actually marked delivered — reflecting overall fulfillment reliability.

A note on new accounts

These stats need real activity to calculate — if you're newly approved, you'll see "Not enough data yet" instead of a fabricated number. That's intentional: it's more honest than showing a misleading 100% based on one order.