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EmpowerHER

Elevating Women Entrepreneurs Across Africa Through E-commerce

EmpowerHER by Comilmart is a dedicated initiative designed to support, inspire, and accelerate African women in business by giving them the tools, training, and visibility they need to succeed in the digital marketplace. With millions of women across the continent turning to e-commerce for economic independence and growth, EmpowerHER ensures that no woman is left behind in Africa's digital transformation.

Empowering women is not just good for society — it's essential for the future of African trade.

Register for EmpowerHER

What is EmpowerHER?

EmpowerHER is a women-focused program under Comilmart's broader vendor empowerment initiative. It aims to increase women's participation in online trade, provide digital skills and business education, support product visibility and sales, foster collaboration among women-led businesses, and break barriers for rural, young, and first-time women entrepreneurs.

Whether you're a fashion designer in Nairobi, a shea butter producer in Accra, or a food vendor in Kampala — EmpowerHER is for you.

Program Objectives

Access

Provide women with barrier-free entry into e-commerce

Education

Offer digital training tailored to women entrepreneurs

Support

Build a strong community of like-minded female business owners

Visibility

Boost exposure for women-owned brands on the Comilmart platform

Growth

Enable long-term business scalability and cross-border success

Key Features of EmpowerHER

Free Store Setup Assistance

Step-by-step help to get your online shop live

Women-Only Business Bootcamps

Monthly training sessions on sales, branding, and digital marketing

Branding Templates

Ready-to-use visual assets for beauty, fashion, food, and crafts

Priority Product Placement

Feature listings during campaigns like Women's Month and International Women's Day

Peer Mentoring Circles

Join industry-specific communities of women in trade

Grant & Sponsorship Programs

Access to occasional funding, awards, and business showcases

Rural Vendor Inclusion

Tools and training for underserved communities

Who Can Join EmpowerHER?

  • Women entrepreneurs
  • Women-led cooperatives or teams
  • First-time female business owners
  • Rural and underserved vendors
  • Students, stay-at-home moms, and side hustlers ready to scale

There's no minimum inventory required — just passion, commitment, and a great product.

Training Topics in EmpowerHER Bootcamps

✓ Product Photography with a Smartphone

✓ Creating an Online Brand That Sells

✓ Mobile Money & Payment Management

✓ Social Media Marketing (Instagram, Facebook, WhatsApp)

✓ Understanding Cross-Border Trade

✓ Managing Inventory and Returns

✓ Financial Literacy and Growth Planning

Training is delivered via webinars, WhatsApp groups, downloadable guides, and in-person workshops (where available).

Join the Women in Trade Circle

Our EmpowerHER members gain access to the Women in Trade Circle — a private network of active women vendors across the continent where they can:

✓ Collaborate and co-sell products

✓ Share business opportunities

✓ Exchange customer referrals

✓ Host joint social media giveaways

✓ Learn from successful women entrepreneurs

EmpowerHER Supports Local Languages & Rural Access

  • WhatsApp-based training in English, French, Swahili, and Hausa
  • Local in-market coordinators and support teams
  • Offline toolkits and printable vendor guides
  • Voice and SMS updates for non-smartphone users
  • Community learning in women's cooperatives and associations

How to Join EmpowerHER

  1. 1Sign up on Comilmart as a vendor
  2. 2Check "This is a woman-led business" during registration
  3. 3Register your interest below so our team can follow up with next steps
  4. 4Access training, branding support, and promotion slots as they become available

Register for EmpowerHER

Tell us a little about your business and we'll follow up with next steps for joining EmpowerHER.

FAQs about EmpowerHER

Q: Is EmpowerHER free?

Yes, joining EmpowerHER is completely free for eligible women vendors.

Q: I don't have digital skills — can I still join?

Absolutely! EmpowerHER is designed to help beginners learn step-by-step.

Q: I sell locally in my market. Can I sell online too?

Yes! EmpowerHER helps you digitize your sales and reach wider markets.

When Women Rise, Africa Rises

EmpowerHER by Comilmart is more than a program — it's a movement. A movement to connect women, equip them with the tools they need, and give them the platform they deserve. Together, we're not just selling online — we're redefining the future of African trade.

Empower a woman. Empower a family. Empower Africa.